Wordzopolis – Marketing, Campaign Planning, Content Marketing, Inbound Marketing , Content Creation, Social Media and Public Relations

Five Tips for Using Articles to Gain Credibility and Trust from Prospects and Clients

This entry is part 4 of 5 in the series Techniques for Gaining Trust with Prospects and Clients It seems like every day the news is telling us about how some big business is dooping their customers. People have grown very weary of businesses and more guarded with the globalization of business. Many professional services no longer meet clients in person. This takes away the opportunity to judge a person...

3 Tips to Using Blogs to Gain Credibility and Trust with Prospects and Clients

This entry is part 3 of 5 in the series Techniques for Gaining Trust with Prospects and Clients When your blog is the main marketing activity for your business, building credibility and trust is important. The great thing about using a blog to build your business is that prospects get to know and like you on a daily basis. You can show your personality and draw people to you that are in harmony with...

6 Tips for Using Your Website to Gain Trust with Prospects and Clients

This entry is part 2 of 5 in the series Techniques for Gaining Trust with Prospects and Clientswebsite Prospects have lost trust in businesses, even in known reputable businesses, think AIG. In today’s marketplace with budgets being cut back and prospects weary, it is paramount that you build trust with prospects in order to turn them into clients. Here are an additional six ways that you can use...

19 Techniques for Gaining Trust with Prospects and Clients

This entry is part 1 of 5 in the series Techniques for Gaining Trust with Prospects and ClientsThe combination of a slow economy and business scandals galore, it is paramount that businesses build trust with prospects in order to turn prospects into clients. As business owners we must also build upon the trust we have established with current clients in order to keep them as clients and turn them into...

Four Ways to Establish Trust among Prospects and Clients.

One of the biggest obstacles that businesses face today is a lack of trust. According to recent survey, 62% of Americans do not trust businesses. A survey by the Better Business Bureau found that those surveyed chose business accordingly: 53% said the company’s reputation for honesty and fairness 57% said the company’s reputation for being both dependable and reliable. 54% said the company’s...

11 Tips for Using your Blog to Gain Credibility, Trust and Loyalty

Before you ask,yes you shoud have a blog. In today’s business climate where clients potential are tightening their belts and doing all that they can to insure that they chose the best service provider that they can. For many their first step is to do research on the internet. It is a commonly known fact that people do business with people that they know, like and trust. A blog is a great way for...

The Power of Case Studies

People love reading about other people, and case studies are a great way to engage and educate prospects and clients on your services or products. I am an avid reader of Money magazine and one of my favorite sections was “One family’s finances” section of the magazine that they have since discontinued. I enjoyed reading this section because it allowed me a peak into how other people lived their...

ClickInsights: How B2B marketers should forge customer relationships by providing compelling content?

Heres a great post from Connect the Docs called ClickInsights: How B2B marketers should forge customer relationships by providing compelling content? ClickInsights is an Expert Interview Series brought to you by Connect the Docs (ClickDocuments blog). In ClickInsights Expert Interview Series we feature top notch industry experts and thought leaders and get their insights, opinions and predictions....

Things to ask before you redo your website

Heres a great post from Seth s Blog called Things to ask before you redo your website. I don’t do any consulting, but that doesn’t stop people from asking me questions. The most common question people ask me when they want a new website is, “If you were in charge of this, who are the 2 or 3 people you’d want to be sure to talk to – to help think through the issues, help us figure...

11 ways to use your website or blog to gain trust with potential customers

It is common knowledge among marketers that people do business with people they know and trust, or feel they know and trust. So how do you build trust with potential customers so that they will feel comfortable choosing you to do business with. Here are 11 ways to increase your likeability factor with potential customers: (more…) 11 ways to use your website or blog to gain trust with potential...