Wordzopolis – Marketing, Campaign Planning, Content Marketing, Inbound Marketing , Content Creation, Social Media and Public Relations

Who the Hell Are You, Really?

Image Provided by: Flickr Freely Licensed Lately I have been thinking about a post I read on Copyblogger called How to Write Your Ass Off by Johnny B. Truant. The interesting thing about this post is not that his name is not Johnny B. Truant, although I do love this name, but that he uses this name to allow him to write outside of his normal self. Writing under this moniker allows him to write in...

8 Steps to Marketing Your Business with Storytelling

STORY The mind naturally relates to stories and great storytelling allows the readers to step into the story and envision what they are reading. Using storytelling in marketing your business helps your readers envision the future you are forecasting, their problems solved and the satisfaction they will feel from successfully solving their current problem. Great storytelling engages the reader helping...

How to Turn Your Product or Service Into a Compelling, Selling Story

How to Turn Your Product or Service Into a Compelling, Selling Story Guest post by James Palmer of Rocket Response Copy In direct mail, the old ways are often the best ways for capturing attention, engaging your audience, and making the sale.  But one method that is as ancient as they come but gets very little mention is the art of storytelling. Just because you’re selling sump pumps or hemorrhoid...