Tag: Creating Relationships

Would You Date Your Blog?

Would You Date Your Blog?

trange questions right? Would you date your blog? What as if you thought about your blog as someone, you were dating. After the initial date, would you go out with your blog again? Some questions to ask about your blog.

Your Blog as a Date

The first time a reader hits your blog is like going out on a blind date for the first time.

  • What will be their first impression?
  • Will they be impressed?

How is your blog dressed?

  • Is your blog crowded and confusing?
  • Do the colors go together?
  • Is it boring looking or exciting?
  • Is there shit all over the place and looks thrown together?
  • Does it look like you took time to plan the look of you blog, is it inviting?
  • Does it make a person want to hang out and get to know you better?
  • Are you titles catchy and make a reader say hum?

 How Does Your Blog Act on the Date?

  • Does it spend all its time talking about itself, how wonderful it is, how they are the best blog in town?
  • Does it talk about things that are not relevant to the date?
  • Does it ignore its date when the date is talking?
  • Does it respond is a timely fashion or takes its sweet time to answer?
  • Does it use words your readers understand or talk over their heads?
  • Does it always talk about the same topics?

Is Your Blog True to Itself or Phony?

  • Is your blog dry and uninteresting?
  • Is it trying to be all things to all people?
  • Does your blog show its personality and people get to know them for who they are?
  • Does it show up naked sometimes unafraid to bare it all or does it pretend that everything is just great all the time?
  • Is it perfect or imperfect and not afraid to admit it?
  • Does it like to have a good time and want others to have a good time?
  • Is it dull and boring?
  • Does it show how smart or helpful you are?
  • Is it afraid to show its interest and passions?

Would You Ask Your Blog out on a Second Date, Third?

  • Is your blog so interesting that readers would keep coming back?
  • Does it surprise readers shaking things up?
  • Is it predictable?
  • Does it know what is talking about but not arrogant?
  • Does your blog make your readers feel at home?
  • Is your blog presentable to their friends and family?
  • Are they willing to share your blog with others?

Give some thought to how your blog presents itself. How your blog presents itself to your readers are how readers are going to think of you. Your blog is the first place where they meet you, what impression are you giving?

Have Your Say:

What other things should we think about when creating our blog and the impression we are trying to create?

TEN GREAT BENEFITS OF BLOGGING

TEN GREAT BENEFITS OF BLOGGING

Everyone already knows that I am a great fan of blogging and benefits that if offers. While there are probably hundreds if not thousands of benefits to blogging, I am going to share with you ten great benefits of blogging.

Blogging can help you:

1. Grow your business

Consistently adding posts to your blog that offers content that you target audience wants to read will help you reach people around the world that you would never have the opportunity to reach on a day-to-day basis.

Your blog will allow you to show readers how you can and have solved similar problems to the ones that they are facing. Present your personality, skills and experience to your readers.

If your business consists of primarily local clients your blog can help, you reach people in your community that you would not have an opportunity to meet or that you even know exist. You can make sure that your blog has local keywords in place so that when people search for local items your blog will appear.

If I wanted to reach more local people in or around Detroit, I would include Detroit in my title tagline. I would include local happening along with my marketing posts so that when people searched for Detroit my blog would have an opportunity to appear.

2. Get Published

Many bloggers have gained book deals from their blogs. They have had people at publishing companies stumble across their blogs, followed their blogs and offered them book deals. Publishers are still publishing books whether in digital form or paper.

Your blog will allow potential publishers see the wealth of knowledge that you have on a subject and showcase your writing skills. They can also see that you have the capability to build an audience.

3. Get a Job

Blogging is a great way to showcase your skills and knowledge to potential employers. When you apply for a job, send them a link to your blog so that they can see for themselves what you bring to the table.

Many employers are looking for people who are social media savvy across all industries. It doesn’t matter if you are a writer, engineer or doctor. Social media has permeated all industries; it also means that you will need less training because you are already social media savvy. Many employers look at potential hires social media profiles and check their social media activity. Be careful, social media can also cost you a job.

4. Become a Speaker or Presenter

You can use your blog to showcase presentations that you have created, speeches you have given or just show your ability to do so. Many companies are doing online presentations, create a powerful presentation with audio, add it to slideshare and your blog. This will give businesses an idea of your presentation skills and style. Then put up a page on your blog letting potential businesses know that you are available to give presentation, workshops or whatever and include some examples for them to view. (hummm….think I will do this myself)

5. Become Known as an Expert

The more you post to your blog on your subject matter the more people will gain an understanding of the depth of knowledge that you have on a subject. This will also help when the media goes looking for experts to interview, when they do a search and your name keeps popping up, they will be more inclined to contact you. They will have the opportunity to read your blog and realize that you are the expert that they are looking for.

Becoming a recognized expert will also help you get better jobs, business and other opportunities, they sky is the limit.

6. Build your network

Blogging will help you expand your network. The more you blog the more people will reach out to you and the more influence you gain. You can build a network of people who will help you when you need help, will want to help you because they admire and want to work with you. People will seek you out for advice and trust your advice. Blogging allows you to reach others and for others to reach you. You can get the opportunity to communicate and maybe even work with people you consider big time. Whom would you love to work with?

7. Gain Influence

Bloggers are big in the world of media. Fashion bloggers have started trends. Businesses will contact bloggers with huge following and very active communities to promote products, sway opinion, highlight a cause and garner support. Your blog can make you the go to person for your industry when the media wants an opinion or insight.

8. Sell products

By building a larger reader and subscriber base, you can create products for sell that you readers will buy because they have already shown that they trust you and believe that you can help them. If they believe that you will help them then they will believe that the product that you are selling will help them also.

9. Help Others

Blogging lets you help readers with their problems. You can offer free information products, educational posts, videos, whatever you can dream of that will help your readers live better lives. Blogging can help you help people get over fears and live their dreams. You can inspire, educate, entertain, motivate and mobilize people with your blog.

10. Show the world who you are.

Your blog can show people all the great quirky things about you. People love to get to know people, marvel at their adventures, understand and sympathize with another person’s pain, laugh when they make a fool of themselves and smile tears when great things happen. You can express yourself fully and get people who have never met you believe they know you. They will become your supporter’s even evangelist and have never actually met you in person, but defend you as if they have.

Believe me there are so many more great things about blogging, this list could go into the hundreds, but I am going to stop at ten.

Have Your Say:

What do you think are some of the great benefits of blogging?