Fifteen Ways to Build Trust Using Your Blog

Do People Trust Your Business?

Fifteen Ways to Build Trust Using Your Blog Are you looking for more prospective clients, to build a relationship with prospects and converting prospects into clients, increased trust among current clients, to gain referrals, build your brand or gain awareness for you firm? Then get a blog. Wow, can a blog really do all of that? Yes it can and so much more. It can help position you as an…

11 Tips to Help You Increase Your Repeat Business

11 Tips to Help You Increase Your Repeat Business

It takes a lot of time to find new prospects and turn them into customers. It is much more cost-effective to turn existing customers into repeat customers. I am not saying that you should stop going after new customers, just don’t neglect your current customers in your hunt for new ones. Your current customers are already familiar with your work, how you work and the rates that you charge. You…

How Inbound Marketing and Content can Draw Prospects to Your Business

How Inbound Marketing and Content can Draw Prospects to Your Business

Hubspot surveyed 3339 marketing professionals in 128 countries about the current state of inbound marketing. Why is this Important to You? It is important to you as a small business owner because it gives you insight into what is working and where marketing trends are heading. With the increasing use of the internet and businesses competing in the global marketplace, many businesses are replacing traditional marketing with inbound marketing. The…

15 Things that I have Learned about Blogging

15 Things that I have Learned about Blogging

Whether you are already blogging or thinking about starting a blog for your small business. I would like to share with you some things that I have learned about blogging along the way. Have a plan, goal and a way to measure the outcome to make sure that you are reaching your goal.   Don’t beat yourself up and measure yourself against others who have been in the game longer…

Are You Trying to Keep Up with the Marketing Joneses?

Are You Trying to Keep Up with the Marketing Joneses?

Focus Your Marketing Activities so they Don’t Overwhelm You I see it all the time when I talk to small business owners. When I ask them about how they are marketing their businesses, their eyes roll and they act as if I blasphemed or something. Marketing seems to be the last things want to talk, think or do when it comes to their business. Many prefer to hope that business…

The Secret to Turning out Massive Amounts of Content

The Secret to Turning out Massive Amounts of Content

Have you ever wondered how one blogger is able to turn out massive amount of content without hiring others to write for them or accepting guest posts? I did. Wondering how they did it, lead me to this secret… Repurposed Content What Is Repurposed Content? Repurposing content eliminates creating content from scratch  Repurposed content is taking existing content or research, creating new content and extending the life of your existing…

9 Tips to Help You Increase Your Repeat Business

9 Tips to Help You Increase Your Repeat Business

Its Cheaper to Keep em…Tips on Getting Repeat Business It takes a lot of time to find new prospects and turn them into customers. It is much more cost-effective to turn existing customers into repeat customers. Your current customers are already familiar with your work, how you work and the rates that you charge. You have already built a relationship with them and there is a level of trust between…